9 Best eCommerce Chatbots (Free and Paid Options)

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Written By: Avatar photo Chris Hadley
Best eCommerce Chatbots Guide

Ever been online shopping at 2 AM and gotten instant answers from a little chat bubble? That’s the magic of eCommerce chatbots.

Just a few years ago, all you could get for eCommerce stores were rule-based chatbots.

Now with AI (Artificial intelligence), the eCommerce chatbot scene is improving rapidly. Now you can do:

  • Pre sales service
  • Complete orders
  • Customer support
  • Help users find products (from images or simple chat)
  • Do upsell and cross promotion
  • Compare different products
  • Personalized shopping advice
  • Lead generation and marketing
  • Summarize user reviews

And don’t worry, many great options from this list won’t cost a dime, which is awesome if you need a free eCommerce chatbot for small business use.

Let’s start!

How I Researched and Tested the Best eCommerce Chatbots

eCommerce chatbots should reduce tickets, raise revenue, and feel natural. And that was my main focus throughout researching these chatbots.

  • Hands-on testing: Each software listed here is tested in a staging environment to make sure it at least fulfills basic requirements for an eCommerce store chatbot.
  • Use cases: Various use cases are considered during testing these chatbots.
  • Key features: Not all chatbots offer all features, but most of us also don’t need all of them. With this guide I made sure you get a feature set that can be useful for your store.
  • Ease of use: Not all of us are technical users, so ease of use is a must.
  • Customizations: Branding, prompts, rules, and API reach.
  • Value for money: The cost of operation and development, as well as whether it is worth it in the end, are heavily considered.
  • Reliability and flexibility
  • User base and online reviews
  • Impact from these chatbots, so on.
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Best eCommerce Chatbots for 2025

1. Heroic AI Assistant: ChatGPT-Powered Help for Your Store’s FAQs

Heroic AI Assistant

The Heroic AI Assistant is a game changer when it comes to answering frequent customer questions with an approachable chatbot. It’s basically ChatGPT for your website’s knowledge base.

This chatbot comes as a part of Heroic Knowledge Base (Heroic KB) plugin, allowing you to deploy a custom AI assistant trained on your own help articles

Key Features

  • Instantly answers customer queries by pulling info from your knowledge base.
  • Super-fast setup. No coding, API keys, or technical knowledge needed.
  • Can easily handle complex, formatted queries (like code snippets or detailed instructions).
  • Understands natural language questions and continually learns from interactions

Use Case

Heroic AI Assistant is best suited for online stores or SaaS sites that have lots of product information or troubleshooting guides.

For example, if you sell tech gadgets and maintain an extensive FAQ, Heroic AI Assistant will help customers find answers instantly (like “How do I reset my device?”) without filing a support ticket.

It basically turns your documentation into a friendly chat agent.

Pricing

The Heroic AI Assistant is included with Heroic KB Pro plans, and plans start at $67 per year.

My Take

You can start using Heroic AI Assistant within 15 minutes. It’s simple and affordable and provides accurate answers, making it the perfect choice for eCommerce customer service.

2. ManyChat: Social Media Chatbot for Marketing and Sales

ManyChat Social Media Chatbot

Many eCommerce businesses thrive on social media (think Facebook, Instagram, WhatsApp), ManyChat is the chatbot you’ll want to befriend. It’s a hugely popular platform for building chatbots that live inside Messenger, Instagram DMs, SMS, and more.

ManyChat is all about engaging customers where they already spend time and guiding them through conversations that feel human.

Key Features

  • Easy to use drag-and-drop interface
  • Marketing automation. Create conversational flows that welcome new followers, quiz them on preferences, showcase products, and even directly take orders or appointments.
  • Integration with tools like Shopify, MailChimp, Google Sheets, HubSpot.
  • Easily capture customer information during chats (like email or size preferences).
  • Templates for common eCommerce scenarios. Such as a “cart abandonment follow-up” bot or a “product finder” quiz.
  • Comment-to-chat triggers. For example, if someone comments “Price?” on your post, the bot will automatically send them a direct message with details.

Use Case

ManyChat is an ideal chatbot for eCommerce stores that rely on social media for sales.

Pricing

ManyChat offers a generous free plan which includes unlimited broadcasts and up to 1,000 contacts.

The Pro plan starts at $15/month (very reasonable) and that gives you unlimited contacts and access to all channels (Facebook, Instagram, WhatsApp, etc.) plus advanced features.

My Take

For businesses rallying on social media, ManyChat is a genuine secret weapon. The visual flow builder is remarkably beginner-friendly, allowing for a complete sales funnel setup in an afternoon. It excels at lead capture and reducing cart abandonment, though its value depends entirely on your audience being on social media.

3. Chatfuel: Chatbot for Facebook and Instagram

Chatfuel Chatbot for Facebook and Instagram

Chatfuel is especially known as one of the easiest tools for creating Facebook Messenger bots.

It also supports Instagram, WhatsApp and even other bots. If you want to automate customer interactions on social media, Chatfuel is a top pick.

Key Features

  • No coding skills required: visual builder with lots of templates for common use cases.
  • Clean, block-based editor to set up your bot’s conversation rules
  • It uses natural language processing to catch user intent.
  • eCommerce-specific integrations: For example, you can integrate it with Shopify to respond to product-related queries.
  • Feature to hand off support to a human agent for complex queries.
  • Omnichannel broadcasting: create promotions or update messages that blast out to all your Messenger subscribers.

Use Case

Chatfuel is best for businesses heavily active on Facebook/Instagram that want to improve engagement and customer service there.

It is also popular for running contests or quizzes via Messenger to keep audience engagement high. Basically, it’s an omnichannel ecommerce chatbot for social selling and support.

Pricing

Chatfuel does not have a free plan. They offer a free trial, but after that the basic plan starts around $15-$23 per month.

My Take

Chatfuel makes building Facebook and Instagram bots simple, no coding needed. Great for eCommerce teams focused on social selling. Setup is quick, engagement is strong, but for complex workflows it can feel limited.

4. Ada: Enterprise AI Chatbot for Scaling Customer Service

Ada Enterprise AI Chatbot

Ada is an AI-powered chatbot platform that’s geared towards mid-to-large eCommerce businesses, especially those that need advanced support automation at scale.

If you’ve got thousands of customers and a wide range of queries, Ada can be perfect here.

Don’t mistake it for a simple Q&A bot—Ada uses machine learning and natural language processing to understand complex questions and help resolve them.

Key Features

  • Code-free bot builder, but compared to others in this list it’s quite sophisticated.
  • Ada uses generative AI to provide precise answers and not limited to answering only FAQs.
  • Ada can integrate with your backend systems like CRM, and order database.
  • Ada chatbot can also check order status, process returns, or update an account during the chat.
  • Supports 100+ languages
  • brand personality control: You can train the bot to use your brand’s tone and voice.

Pricing

Ada doesn’t publicly list pricing; it’s very much a “contact us for enterprise pricing” situation. This also implies it’s not cheap.

My Take

Ada is a powerful AI chatbot built for enterprise eCommerce teams drowning in support volume. It handles complex queries with really-good accuracy, integrates deep into your systems, and scales effortlessly. Being an enterprise eCommerce chatbot, it’s obviously pricey and overkill for small shops, but it’s absolutely transformative for high-growth brands.

5. Octane AI: Quiz-Based Chatbot for Shopify Stores

Octane AI Quiz-Based Chatbot for eCommerce Stores

Do you want to increase eCommerce sales with personalized product recommendations? Meet Octane AI.

Octane AI is a unique chatbot platform that specializes in building interactive quizzes and conversational product recommendations for online stores.

With Octane AI, instead of a bland chat, customers get a fun quiz (like “Find your perfect skincare routine” or “Which coffee blend suits you?”), and the bot then recommends products based on their answers.

Key Features

  • The hallmark feature is the Shop Quiz. You can create gorgeous, engaging quizzes with no coding—just a drag-drop builder.
  • Recommend the best products or bundles based on quiz answers.
  • Easily integrates with Facebook Messenger and SMS to follow up or continue the conversation.
  • Collects emails and phone numbers during the quiz (with permission) to grow your marketing list.
  • Perfectly syncs with your Shopify data, to give recommendations based on real inventory and product details, and responses.
  • Analytics on quiz performance

Pricing

Octane AI’s pricing is based on your store’s revenue. It starts at $50/month that supports 200 engagements.

My Take

Octane AI chatbot turns shopping into an interactive quiz experience. Perfect for Shopify stores with diverse product catalogs, it converts casual browsers into engaged customers through personalized recommendations based on fun, BuzzFeed-style quizzes.

6. Flow XO: Versatile Bot Builder with Lots of Integrations

Flow XO Versatile Bot Builder

Flow XO is a flexible eCommerce chatbot that’s great for those who want to build a bot once and deploy it across many channels. Web, Facebook, Slack, SMS, you name it.

Flow XO is all about creating flows. Customizable conversation paths with a strong focus on integration and customization.

Key Features

  • Design conversation flows step by step with the visual editor.
  • Supports over 100 integrations out-of-the-box.
  • Webhooks and Code feature for developers to extend functionality.
  • Flow XO can accept payments via Stripe, which makes it possible to actually sell products directly inside the chat flow.
  • Omnichannel chatbot: built once and deploy it to your website chat widget, Facebook Messenger, Telegram, Slack, SMS, or even as a voice bot.
  • Hybrid chat mode. If the AI can’t handle something, a human agent can jump into the same chat seamlessly.

Pricing

Flow XO chatbot has a free forever plan. This is good enough to test it before actual commitment.

Paid plans start at $25/month, which includes 5,000 interactions and 15 bots/active flows.

My Take

Flow XO is a solid mid-tier chatbot builder for eCommerce businesses needing multichannel deployment and deep integrations. It’s more flexible than basic bots but easier than coding from scratch. UI feels dated, but the functionality and free plan are genuinely usable.

7. Rasa: Open-Source Framework for Advanced Custom Bots

Rasa Open-Source Framework for Advanced Custom Bots

Rasa is a powerful open-source conversational AI framework.

It’s more code-intensive, but gives full control to build custom chatbots, which is why large companies like Deutsche Telekom and T-Mobile have used Rasa for their support bots.

Unlike the other eCommerce chatbots listed here, Rasa is not a hosted software as a service (SaaS) with a visual builder. You must host it yourself, train the language models, and customize it.

Key Features

  • Rasa NLU (Natural Language Understanding) for processing what the user says.
  • Rasa Core for managing conversation flow and context.
  • Deploy Rasa on your own servers (or cloud) and keep all the data.
  • Integrate Rasa bots with any channel. Web chat, WhatsApp via Twilio, Slack, custom mobile apps, you name it.
  • Supports stories, which gives it a very flexible logic.
  • Supports custom actions. For example, write a code to execute when specific intents occur.
  • Large developer community
  • Lot of pre-built examples and modules

Pricing

The core Rasa framework is free and open-source. You can literally download it from GitHub and start building without paying a cent.

My Take

Rasa is an open-source powerhouse that gives developers total control over their chatbot. Its enterprise-grade flexibility and on-premises deployment make it ideal for complex use cases, though it requires coding skills. It’s not for beginners, but it’s unmatched for custom AI solutions with serious data privacy needs.

8. Botpress: Developer-Friendly Platform with Full Customization

Botpress Developer-Friendly Chatbot Platform

Botpress is powerful platform for building chatbots, often compared alongside Rasa

Botpress is an open-source bot building toolkit that provides a visual interface but is also highly extensible for developers.

If you want a self-hosted solution but with a bit more user-friendliness than Rasa, choose Botpress.

Key Features

  • Visual flow builder for designing conversation trees in a flowchart style.
  • Self-hosted architecture to have full control over code, modules, and integrations.
  • Built-in NLU handles intent recognition and entity extraction, with options to connect external NLP services.
  • Supports complex logic like conditions, loops, and custom code within flows.
  • Version control friendly
  • Multi-channel deployment: web chat, Facebook, Slack, Telegram, SMS, and WhatsApp
  • Pre-built packages and modules

Pricing

The core Botpress chatbot is open source and free. They also offer a Pro/Enterprise version with additional features and support, which costs money. Pricing starts at $89 plus AI spend per month.

My Take

Botpress bridges the gap between the simplicity of no-code and the control of developers. Its visual flow builder is more approachable than Rasa’s, and self-hosting keeps data secure and costs predictable. Advanced features require technical skills, but you have true ownership of your bot without scaling fees.

9. Drift: Conversational Marketing Chatbot for eCommerce Stores

Drift Conversational Marketing Chatbot for eCommerce Stores

Not all chatbots are just for support. Some are designed to drive sales and capture leads. Drift is a pioneer in using chatbots for conversational marketing and sales, particularly in B2B and high-value consumer sales.

For eCommerce or online business models involving converting website visitors into leads or guiding them through a sales funnel, Drift is the best choice.

Drift replaces static lead forms with an interactive chat, so potential customers get answers and engagement in real time instead of filling a “Contact Us” and waiting.

Key Features

  • Qualifies visitors by asking questions and collecting information
  • Books meetings and schedules demos directly through chat
  • AI-powered to handle common questions instantly
  • Account-based routing to recognize VIP visitors and prioritizes them
  • Calendar integration to set appointments
  • Pre-made playbooks for common scenarios (such as welcome messages, cart abandonment)
  • Unified inbox that lets sales reps jump into conversations when needed.
  • Deep integrations with CRM and sales tools
  • Analytics
  • Supports conversational marketing and sales workflows

Pricing

Drift pricing is on the higher end, and for that you have to contact their team.

My Take

Drift transforms static websites into interactive sales experiences with real-time chat. Built for conversational marketing, the platform excels at capturing leads, qualifying prospects, and booking meetings, making it ideal for B2B, SaaS, and high-ticket eCommerce stores.

Choosing the Best eCommerce Chatbots!

Today’s eCommerce chatbots come in all shapes and sizes. From simple FAQ bots to advanced AI assistants that feel almost human.

For small eCommerce sites, a simple and capable chatbot like Heroic AI Assistant should be more than enough.

For complex and enterprise needs, you might need to consider platforms like Botpress.

The “best” chatbot for you depends on your business size, technical resources, and what you’re trying to achieve.

So go ahead—pick a chatbot, give it a try on your store, and join the conversational commerce revolution.

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Chris Hadley Founder

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