How We Evaluate and Recommend Products on the HeroThemes Blog

At HeroThemes, our mission is to simplify customer support for your business, empowering you to deliver exceptional experiences with ease.

This includes creating world-class products, guides, tutorials and recommending the right tools, apps, and products.

All to help you simplify your processes so you can run your business, and create amazing products.

You can count on us for the right information and unbiased advice.

General Criteria That We Use To Recommend Any Product

We don’t follow any rocket science — good products are good and bad products are bad.

As users like you, we value the usefulness of products and their role in saving valuable time.

We usually recommend products that we use regularly. Products that have been tried and tested over many years.

However, we don’t shy away from testing hundreds of products to recommend 5 or 10 out of it.

Here are some of the things we test or look into before recommending any product.

Functionality and Usability

We usually have specific goals in mind when we write guides or recommend products.

For example: Best knowledge base WordPress plugins or best WordPress eCommerce plugins.

We look at specific features needed to meet requirements.

Sometimes all you need is a simple free product (let’s consider a WordPress plugin in this case) to do a specific task.

Or a product that can do the same thing but needs to be compatible with other products (other WordPress plugins).

With our recommendations, we make sure that users have a variety of options to choose from.

Reliability

A product has to be reliable, you don’t want it to break or cause more problems.

With reliability testing, we test for security, ease of use and performance issues.

Support

The more features a tool or product has, the more complicated it becomes. That doesn’t mean you need to hire someone just to make a few changes.

Support is a must for any premium product.

Cost and Maintenance

Good things come at a price, but how much should you (the user) pay? What’s fair and what’s overpriced?

Well, that’s how we think about the cost.

User Feedback

Last but not least, we value feedback out in the open. Recommendations from the web and from our readers.

But we don’t just listen, we test it out ourselves.

If you have something to share, get in touch using the 👇 form below.

FAQs

Are you biased towards including partner or affiliate products?

No, HeroThemes does not depend on any revenue from advertising or affiliates. This allows us to share our own thoughts. 

Why haven’t you recommended x-product?

There are hundreds of products out there that basically do the same thing. We try to recommend the best and most diverse products. To help readers make effective decisions without spending hours doing research.

How Do I Get My Product Featured in Your Article?

Tell us what you think using the form below, and we’ll look into it. 

You can also email us at: shankar.c@herothemes.com


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