What Is The Best WordPress Survey Plugin? 5 Options Investigated

By Colin Newcomer

As creators of WordPress products that help businesses offer better support, we understand how important it is to understand what your visitors are thinking. And one of the best ways to do that? Ask them!

It sounds simple, but surveying your customers lets you know how they feel and what they’re thinking.

If you’re using WordPress, it’s also surprisingly easy to implement surveys on your site using a dedicated WordPress survey plugin. And to help you find such a plugin, I’m going to spend this post going hands-on with 5 popular WordPress survey solutions.

Best WordPress Survey Plugin 2017: The Comparison

Here are the 5 survey plugins that I’ll be looking at in this post. For each plugin, I’ll go hands-on and show you how it actually works with real screenshots:

Plugin / ToolFree Version?Price For ProGet It
Quiz And Survey MasterYesIndividual add-onsVisit
GetSiteControlYes$19/monthVisit
Opinion StageYes$19/monthVisit
Gravity Forms + Survey Add-onNo$259Visit
Google FormsYesN/AVisit

1. Quiz And Survey Master

Quiz And Survey Master, formerly known as Quiz Master Next, is one of the most popular survey plugins at the WordPress.org plugin repository. Beyond its popularity, it’s also managed to maintain a stellar 5-star rating on over 500 user reviews.

The core Quiz And Survey Master plugin is free. The developer also sells add-ons for exporting data, charts and graphs, and more.

Quiz And Survey Master Feature List

  • Multiple question types
  • Unlimited results pages depending on how a user answers, each with custom text
  • Send email with user’s results after they finish the survey
  • Show all questions at once or create multi-page surveys
  • View survey results in WordPress dashboard (better reporting with paid add-on)
  • Export survey results (with paid add-on)

Installation And Use

Once you install and activate the plugin, you can create a new survey right from your WordPress dashboard.

Here’s what the basic survey creation interface looks like:

best wordpress survey plugin quiz master

You can add new questions on the first page and manage a plethora of other details on the additional tabs.

For example, if you want to collect contact details for your survey respondents, you could head over to the Contact tab and choose what contact information to ask for on your survey:

contact details

And another nice thing is the ability to insert dynamic information in your surveys via the plugin’s Template Variables feature:

template variables

Once you finish configuring your survey, you can insert it anywhere on your WordPress site using a shortcode:

insert survey with shortcode

And once you start getting some survey responses, you can view the data from the Results area:

survey results interface

Without the paid add-ons, the results area isn’t especially helpful, though.

Quiz And Survey Master Pros and Cons

  • Pros:
    • Plenty of control over the questions and text on your survey
    • Dynamic information via template variables
    • A variety of question types
  • Cons:
    • The results area isn’t especially detailed or helpful unless you purchase the paid add-on
    • It lacks user friendly styling options
    • The shortcode display makes it hard to embed surveys in slide-ins or popups without third-party help

Get Quiz And Survey Master

2. GetSiteControl

GetSiteControl is technically standalone service, but it offers a dedicated WordPress plugin to make the integration process seamless. The service lets you integrate 9 different “widgets” into your WordPress site.

One of those widgets is…you guessed it! Surveys. If you just want to implement short, attention-grabbing surveys, then GetSiteControl is probably your best option.

GetSiteControl offers a limited free plan. Paid plans start at $19 per month.

GetSiteControl Feature List

  • 9 different display locations, including pop-ups and slide-ins
  • Detailed targeting and trigger options
  • Integrates with popular email marketing services
  • User friendly survey creation interface
  • Conditional logic and survey branching
  • Helpful graphical interface to view survey data
  • Easy data export

Installation And Use

To actually integrate GetSiteControl into your site, you can use their free plugin listed at WordPress.org. You’ll do everything else at the GetSiteControl website, though.

The GetSiteControl survey widget creation interface is divided into 5 tabs:

  • Appearance – control the position, colors, and fonts for your survey
  • Content – add questions and choose logic
  • Behavior – choose how to trigger your survey
  • Targeting – target your survey to specific pages or based on referring traffic, location, and more.
  • Integrations – sync up to email marketing services or Zapier

getsitecontrol survey

Assuming that you’ve already set up the GetSiteControl plugin, your survey will be live as soon as you activate it.

And once you start getting responses, you’ll be able to view your data in a nicely designed interface, complete with graphics to help you quickly understand your survey responses:

survey results graphs

You can also download your survey responses as a .xlsx file whenever needed.

GetSiteControl Pros and Cons

  • Pros:
    • Great for short surveys because of its display options
    • User friendly interface
    • Detailed targeting and triggering options to control exactly who sees your survey (and when)
    • Nice reporting interface to quickly understand your data
  • Cons:
    • Not the best solution for lengthy surveys

Get GetSiteControl

3. Opinion Stage

Opinion Stage is the maker of the popular Poll, Survey, Quiz, Slideshow & Form Builder plugin at WordPress.org.

Like GetSiteControl, Opinion Stage is technically a standalone service, though it includes a popular WordPress plugin for easy integration.

Opinion Stage offers a limited free plan that works for basic surveys. Pro plans start at $19 per month.

Opinion Stage Feature List

  • Beautiful front-end survey designs
  • Multiple question types
  • Collect emails or social profiles
  • Manage surveys across multiple sites from one dashboard
  • Prevent people from taking the survey multiple times
  • Include images and videos

Installation And Use

In order to use the plugin, you’ll first need to connect it to your Opinion Stage account, which only takes a couple seconds to create.

Once you’ve done that, you can click the CREATE button in your WordPress dashboard to jump over to the Opinion Stage interface to build your survey:

opinion stage create survey

There, you’ll see a user friendly interface that lets you:

  • Choose your survey cover page
  • Add questions
  • Choose what to display at the end of your survey

opinion stage survey builder

Once you’re finished, you can Publish your survey. Then, you can grab a shortcode right from the Opinion Stage interface:

opinionstage insert

And you can also insert surveys directly from the WordPress editor thanks to a new button in the WordPress editor interface:

tinymce editor button

Finally, once you start getting some responses, you can view them in the Opinion Stage interface:

opinion stage results

You can only export your survey responses with the paid Business plan, though.

Opinion Stage Pros and Cons

  • Pros:
    • Beautiful survey designs
    • The survey creator interface is easy to use
    • Dedicated shortcodes/WordPress editor button make it easy to insert surveys
  • Cons:
    • The statistics area doesn’t include any charts or graphs which makes it hard to visualize data
    • Can only export data with the paid version
    • Free version shows Opinion Stage branding

Get Opinion Stage

4. Gravity Forms Survey Add-on

Gravity Forms is a popular WordPress form builder that can be used to create any type of form. In its highest package, Gravity Forms also includes an official survey add-on that extends that functionality to surveys.

Gravity Forms Survey Add-on is only available in the Elite package that costs $259.

Note – because Gravity Forms is a premium plugin, I was unable to go “hands-on” with Gravity Forms and the survey add-on. But in doing my research and reading WordPress Facebook groups, this was one of the most common solutions for developers. So despite not being able to personally try it, I still wanted to include it because it seems to be universally praised.

Gravity Forms Survey Add-on Feature List

  • Create surveys using the popular Gravity Forms form builder
  • Filter survey data as needed
  • Set a specific end date or a maximum number of surveys
  • Do…anything else that Gravity Forms lets you do.

Installation And Use

You can build your survey by adding Survey Fields via Gravity Forms’ drag and drop interface.

Once you build your survey, you can display it using the normal Gravity Forms shortcode. And you’ll also be able to view results via a dedicated Survey Results tab in the Gravity Forms interface.

Gravity Forms Survey Add-on Pros and Cons

  • Pros:
    • Gravity Forms is flexible and developer friendly
    • The drag and drop interface makes it easy to create your surveys
  • Cons:
    • Expensive – the Survey Add-on is only available in the $259 Elite package

Get Gravity Forms Survey Add-on

5. Google Forms

Ok, Google Forms isn’t actually a WordPress survey plugin by itself. But it is a powerful survey solution that you can easily add to your WordPress site via a third-party plugin from Mike Walsh or the built-in Google Forms embed code.

Google Forms is free.

Google Forms Feature List

  • User friendly form builder interface
  • Unique question types like multiple choice grids
  • Helpful graphs to visualize responses
  • View individual survey responses or aggregate data
  • Easy to embed in WordPress

Installation And Use

To create a new survey with Google Forms, head to Google Forms and click the Plus button:

google forms

You can then build your survey using a slick interface, as well as configure it using the options at the top:

google forms builder interface

Once you’re finished building your survey, click the Send button in the top right.

To insert your Google Form into WordPress, you can either grab the Embed HTML from Google and place it in the Text tab of the WordPress editor:

embed google forms survey

Or, you can use the free Google Forms plugin to handle things for you and get a little more flexibility:

And once you start getting responses, you can view them right away in the Responses tab:

google forms survey results

Google Forms Pros and Cons

  • Pros:
    • One of the best form builders
    • Easy to embed in WordPress
    • Flexible question types
    • Helpful interface to analyze responses
    • Can quickly switch between aggregate data and individual responses
  • Cons:
    • Google Forms might not look professional, depending on what your survey is for
    • The “thank you” page has Google branding

Get Google Forms

Which WordPress Survey Plugin Should You Choose?

Struggling with which WordPress survey plugin is right for you?

Before you make your choice, consider some questions like:

  • Do I want a WordPress-specific solution or am I ok with a third-party tool that integrates easily?
  • Am I willing to spend money?
  • How important is it that my solution offers detailed reporting with charts and graphs?

Based on those answers, here are some recommendations:

For A WordPress-specific Solution

Use Quiz And Survey Master if you need a free solution and Gravity Forms Survey Add-on if you’re willing to pay the $259 price tag.

For A Third-Party Integration

Use GetSiteControl if you’re planning to only create short surveys and Opinion Stage if you’re planning to create lengthier surveys.

For The Best Results Reporting

Use Google Forms if you’re ok with the Google branding and third-party integration. Otherwise, consider Gravity Forms Survey Add-on for a WordPress-specific (albeit much pricier) solution.

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