Guess What’s Back? [Product Name] Just Restocked!
Type
Marketing
Tone
Playful, energetic
Why This Works
This automated subject line plays on the reader’s curiosity and excitement.
You know the thrill of seeing a favorite product return, so tap into that.
Using “Guess What’s Back” teases the announcement, then “Just Restocked” delivers the payoff. It feels personal, and it can bump open rates for back-in-stock email subject lines and product restocked emails.
When to Use
Send this when you have a limited batch of a high-demand item and want to create a buzz.
It works best if you segment by behavior, for example, past purchasers or waitlist subscribers. Emojis aren’t mandatory but can add to the vibe, for example “🎉” after “Restocked!”
[Product Name] Is Back in Stock, [Name]!
Tone
Friendly, direct
Why This Works
By putting the customer’s name in the subject line, it feels like a personal note. It feels more like a heads-up from a friend than a mass email.
Tips
- Ensure your merge tag populates correctly, or it can land as “, !” which confuses readers.
- To keep it concise, limit personalization to the first name. Longer merges get truncated on mobile.
Your Wait Is Over, [Product Name] Is Here Again!
This subject line conveys a sense of urgency and relief. “Your wait is over” signals the end of anticipation, and “is here again” confirms availability.
It’s conversational, and it reads like a friendly heads-up you’d share over text.
Type: Urgent Announcement
Tone: Excited, reassuring
Example Email
Hey [Name],
Great news, the Wireless Headphones you’ve been eyeing are back on our shelves.
We had a record run on this set, so we restocked just for you. Grab yours now before they sell out again!
Cheers,
The Acme Audio Team
Missed Out Before? [Product Name] Is Available Now
This subject line acknowledges the reader’s past disappointment with the question, “Missed out before?” Then, it announces the product’s availability.
It’s perfect for cart abandoners or wish list users.
Tone: Conversational, empathetic
Tips
- Pair with dynamic images of the exact item they viewed.
- Offer a small incentive, like free shipping, to sweeten the deal.
Stock Alert, Limited Quantities of [Product Name] Available
Tone: Direct, cautionary
“Stock Alert” reads like a system notification, so it pops. “Limited Quantities” triggers scarcity. Because automated back‑in‑stock emails average a 59.19% open rate, leaning on automation here pays off.
Tips
- Show remaining unit count in the preview text for extra urgency.
- Suppress this send once inventory dips below five units to avoid disappointed clicks.
We Saved One for You, [Product Name] Just Landed
Tone: Empathetic, generous
“We saved one for you” feels considerate, like a shop clerk holding an item behind the counter. It taps into the memory of an earlier interest.
Back-in-Stock Example Email
Hey [Name],
You asked for a heads‑up, so here it is.
The Bamboo Blender is back in limited stock, and we set one aside for 24 hours.
Claim it before the timer hits zero, and we will waive shipping.
Grab Your Blender
Cheers,
Coco Kitchen Team
Sneak Peek Restock, Early Access to [Product Name]
Type: Pre‑Launch Teaser
Tone: Mysterious, exclusive
“Sneak Peek” hints at secrecy, and “Early Access” rewards loyal fans.
Quick note, sprinkle product photos but blur them slightly for intrigue.
Tips
- Send to loyalty program members first, then open the floodgates 12 hours later.
- Add a short testimonial carousel in the email to refresh product value.
